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Southwest Virginia Community College

2021-2022 Catalog

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May 04, 2024

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2021-2022 Catalog [ARCHIVED CATALOG]

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MKT 110: Principles of Selling

3 credit

Lecture 3 hours per week.

Presents a fundamental, skills-based approach to selling and relationship building. Emphasizes learning effective interpersonal communication skills in all areas of the sales process through skill-building activities. Examines entry-level sales careers in retailing, wholesaling, services and industrial selling.

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