CIP 52.0299
Degree: Career Studies Certificate
Program Code: 221-212-79
Program Length: 1 year - 2 Semesters
Minimum Credits: 29
Visit the Adventure Tourism & Outdoor Recreation Website.

Program Advisor
Michael Brown
276.964.7703
Davis Hall Room 238

Purpose: Entrepreneurs are the foundation of most industries. The adventure tourism curriculum prepares students to be small business owners in the tourism industry. The difference between these and other small businesses is the focus on outdoor recreation activities, which could range from bed and breakfasts to an outfitter providing guided hiking, biking, kayaking, or climbing trips.

Occupational Objectives:

• Owner/operator
• Outfitter
• Sporting Goods Clerk
• Tourism industry

Admission Requirements: Students must meet the general admission requirements established by the College.

Program Requirements: The adventure tourism program is designed to prepare students to work in or operate a small business in the tourism industry. Course work will include small business management, accounting, payroll, marketing, communications, technology, and outdoor recreation courses related to their discipline of interest. The curriculum will be taught in a contextualized and experiential learning format. To foster a green initiative, the curriculum will be developed around the use of a tablet, digital texts, pdfs, online videos, an online course management system, and other cutting-edge instructional technology.